Brand
INKBOX
Role
Concept Development, Creative Direction
Campaign Elements
Photography, Video, Design, Writing
Credits
DP - Ben Hype
Photgrapher - Zabel Castillo
Author - Melinda Faukuade
Casting - Jacqueline Rosa
Producer - Rasheem Jamar
INKBOX
Role
Concept Development, Creative Direction
Campaign Elements
Photography, Video, Design, Writing
Credits
DP - Ben Hype
Photgrapher - Zabel Castillo
Author - Melinda Faukuade
Casting - Jacqueline Rosa
Producer - Rasheem Jamar
Lifted Voices is a celebration of Black creative power and self-expression. For Black History Month, Inkbox made authenticity its cornerstone by exclusively partnering with Black talent, from the visionary video director and photographer to the writer, talent, and casting director. This campaign spotlights four dynamic New York creatives—Doreen, Ziggy, Lo, and Amanda—whose work boldly places the Black experience at the forefront of art. Each artist’s unique collection of temporary tattoos not only redefines self-expression but also inspires others to live their lives out loud. With every detail reflecting genuine cultural insight, Lifted Voices stands as a true testament to the power and beauty of authentic storytelling.
