Brand
InStyle x Mrs Meyer’s
Role
Senior Creative, Art Director & Designer
Objective
Inspire homemakers with Mrs. Meyer’s DIY projects through a multi-faceted campaign.
Solution ︎
Expanding upon Mrs. Meyer’s custom in-book brand campaign, we created animated GIFs showcasing simple DIY inspirations with custom photography. This content was repurposed for a native gallery, as well as an animated high-impact ad unit on InStyle.com.
InStyle x Mrs Meyer’s
Role
Senior Creative, Art Director & Designer
Objective
Inspire homemakers with Mrs. Meyer’s DIY projects through a multi-faceted campaign.
Solution ︎
Expanding upon Mrs. Meyer’s custom in-book brand campaign, we created animated GIFs showcasing simple DIY inspirations with custom photography. This content was repurposed for a native gallery, as well as an animated high-impact ad unit on InStyle.com.